Sales Letter for Introducing New Product


Mary Joseph

Shining Hair Saloon

678, Square Lane

Circle Street



3rd July, 2013

Sub: Introduction of hair care products

Dear Ms. Joseph

I am writing this letter on behalf of ABC Limited in order to introduce you to our latest range of hair spa products called “All Shining”. You have been our esteemed customers for the last many years and have been using products of our company in your saloon. We are sure that our latest range of products will surely be liked by your customers and it will enhance your reputation in the market.

This latest range of products include hair spa and specialised treatments for all types of hair including, dry, fizzy, oily and others. With the regular use of these products, one will get strong and shining hair. The products are available in various sizes so that you can buy them according your needs and requirements. Please let us know when our representative can come to your saloon to hand over the sample products and demonstrate its use as well.

I am herewith enclosing the document containing further details about the product range. We hope that you will order the product as it is surely going to give good results.

For any other query you can please contact us on 7890-8766.


Andre Moore

Sales Manager

ABC Limited


Posted in Sales Letters